Your gateway to the Chinese market

Innovasian
Bridge

Unlock your potential for the Chinese market

Almost one fifth of the world population is living in China. 1,4 billion people compared to Europe -450 million- and USA -330 mln. For foreign companies China is therefore not a market to neglect. There is a high demand for innovation and innovative products and services to help transform the Chinese economy from the world factory to a high-tech power house.

The same time it is also a difficult market to get access to and to achieve success. Where to start in China? With which partner to work together? Which market strategy to follow? How to deal with the language and cultural differences. And which products and services have the best chance of success in the Chinese market?

About Us

Innovasian Bridge

The mission of Innovasian Bridge is all in the name, being a bridge for innovation with Asia, and in particular between Europe and China. The founders of Innovasian Bridge have extensive experience and network with both European and Chinese government regarding technological-, business- and cultural cooperation. With our deep knowledge and network we help innovative enterprises- and projects from EU/UK to access the Chinese market and find funding from grants and investors to finance their international expansion. Innovasian Bridge can support your organisation with partnersearch, market research, market strategy, licensing and many other services which facilitate your company in its international expansion.

Our Services

We can be your business partner to help you realise your China market ambitions.

Market Research

Before you can start expanding your company to the Chinese market, you should at least do some market research there to find out how big your potential market is, which competitors are already there and which distribution channels you can use to sell your product or service in the overseas market. We can help you with doing desk research. With our local partners we can also help you with the local research, like company visits and due diligence.

Partner Search

Since the Chinese market is not an easy market to start with, there is also a lot of competition, it is recommended to make a partnership with a local company, which already has its customer -and important- government network in place, where your company also can benefit from. With our large network in government and business community, we can help you find the right partner to access the market successfully. We also can help you with negotiations about the partnership and guide you how to maintain such a partnership, which is also a relationship.

Set up a company in China or Europe

Although it is not always necessary to start your company in China, in many cases it is recommendable. Especially when you need to be there to operate your business locally, but also when your company sells medical devices, where the regulator can require that the foreign company has a representation. With our partners, we can help you during the whole process of setting up a company in China, including business support, like translator, business manager, financial accountant etc.

Your strategic partner in European-Chinese cooperation

Industries We Serve!

Life Sciences & Health

The Chinese society is facing huge challenges because of the ageing population. Ageing comes with more health issues, next to lifestyle related deseases like diabetes and heart failure. There is a big Chinese life science industry to address these issues. There is also a strong need for biotechnology from abroad, which creates a lot of opportunities for European companies to cooperate with Chinese medical companies.

High tech and Green Manufacturing

China has become the world’s factory in the past decades, mainly because of low wages and low production cost. This manufacturing capacity stays the mains strength, but with increasing wages and costs, production has to modernise and digitalise to use less manpower and become greener. China nowadays has become the highland for intelligent manufacturing, using the latest technologies. There is a strong need for foreign technology, which can help to make production processes greener.

Technological innovations

UK and EU Innovation is often world leading, however a large percentage of it frequently fails to achieve its commercial potential. Innovasian Bridge connects them with the Chinese market, which has huge potential. When you or your company owns patents on innovative products or advanced technology, we can help you monetize them by finding potential investors or licensing partners.